After 34 years producing children’s theatre at the Pumphouse, Storybook Theatre has announced through a scathing open letter that the company must find a cheaper venue. Storybook’s executive director, George Smith, writes that recent rate increases mean the Pumphouse is simply unaffordable and fees are not commensurate with what the venue provides.
“For us it represents a 70 per cent increase in a single year, and balloons even higher in the second year,” Smith’s letter reads. “Given the fact the Pumphouse has refused our many requests to meet and discuss alternatives or come up with compromises which would be beneficial to both parties, we are left to conclude that you are simply not concerned with losing us as a client.”
Pumphouse Theatre executive director Scott McTavish has faced a maelstrom of criticism from clients since a May 31 story in Fast Forward Weekly publicly revealed the theatre complex is doubling its rental rates.
It is not merely the price of putting on a show at the Pumphouse that theatre companies are taking issue with. Management and the conditions of the venue are drawing complaints as well.
“Dingy and old, carpets are old, stained and dirty looking, bathrooms, when they work, could use an upgrade. The lighting and sound system is in serious need of upgrading. I could go on,” says Mike Mathieu of Liffey Players, which left for a new venue in 2010.
“The theatre equipment, like sound board, CD players, light board, light instruments, etc. are horrendous and grossly inadequate,” Smith adds. “The seats are uncomfortable, the parking is not suitable, volunteers who sit in the green room regularly get bitten by spiders.”
“Outside of the Joyce Doolittle (Theatre), part of the ground caved in about a month ago. There’s some warning tape around the area and a hole in the ground. The bathrooms, dressing rooms and carpets need a major overhaul,” says Ayla Stephen of Sage Theatre.
“In the ladies’ washroom there’s only one tap that works properly. There’s one tap that burns people and then there’s another tap that freezes people. And then there’s two that don’t even turn on,” says Storybook Theatre’s president, Jacqueline Strilchuk. “There are bugs in the Pumphouse; they’re in the dressing rooms. They’re these little black bugs that congregate in the dressing rooms. It’s gross.... There are mice in the building. There’s one light circuit that works sometimes and doesn’t work sometimes. So we put our light in and for one show the actors are lit, and for the next show they go ‘oh boy, better change where I’m standing because there’s no light there.”
All four suggest the management at the Pumphouse, not funding, is the root of the trouble.
“The current decisions do not reflect a concern for the fate of their community partners. I think that is the core of this entire problem,” says Smith.
Sage’s Stephen says the Pumphouse management’s “situation and panic-mode decision-making will ripple through the ecology of the theatre community here. I think the landscape of Calgary theatre is going to have a shift in the next few years, but we’ve got a strong arts scene, and the community is tight, so it might just open us up to some new innovative ideas and companies.”
McTavish says his critics are missing the point.
“To boil the argument down to that sense of entitlement does a disservice to really what the discussion should be... which is the lack of appropriate incubator spaces in this city,” he says. “It should not be about the rate increase. Rate increases happen.”
He denies conditions at the theatre are as his critics allege, though he does admit to the obvious sinkhole in the lawn.
“Stuff isn’t more broken than before,” he says. “They’re saying we haven’t spent anything. It isn’t true.” McTavish explains some maintenance work was ignored while the Pumphouse was still planning a major expansion project. The project ran into funding problems and was cancelled in December 2011.
He says he has discussed these issues with clients numerous times, particularly to refute the allegation that rate increases are needed to pay for the cancelled expansion.
“That’s actually not the case. The reality is we’re talking about people who don’t know how to read financial statements,” says McTavish.
McTavish also says that if companies are forced to find cheaper grounds, there is little he can do to stop them, but he isn’t worried about filling their slot. He says when news of Storybook’s pullout broke, “within 10 minutes I literally had three emails in my inbox, all asking ‘so when are those dates? We’ll take them.’”
Meanwhile, Storybook’s Smith and Strilchuk are looking for a new home for the theatre’s popular Adventure Series. Strilchuk says their board of directors have all pledged to ensure the show goes on without interruption, merely in a different place. However, Strilchuk says she hopes the problems with the Pumphouse can be resolved and Storybook can return to its longtime home.
“I would like to be able to sit down and talk with [McTavish],” she says. “Our hope was that we could sit down and say, ‘hey, let’s all figure this out together.’ Because this is a building where there’s so many groups that come into this building who are having financial issues as well as us. And to price us out this way makes it impossible for a lot of people to be in this building.”
Strilchuk adds that while small theatre companies are willing to give the Pumphouse a lot of “leeway” in terms of the conditions, bigger players won’t.
“The state of the building the way it is, the people that could afford the new rates wouldn’t be in that building,” she says.


Comments: 9
Jstrilchuk wrote:
on Jun 7th, 2012 at 7:09am Report Abuse
Stargazer1962 wrote:
on Jun 7th, 2012 at 9:28am Report Abuse
Sathington Willoby wrote:
You're so smug! Just like you had a 'waiting list' of groups ready to fill slots in the Victor Mitchell when groups left....your calendar of events sure says otherwise! With Storybook leaving, and at least two other groups that have already left, you have lost almost half a year of programming in the Victor Mitchell. Sorry, but I highly doubt you have filled these slots and will continue to fill them with the new rates in the same 'ol dungeon.
This is likely one of the big reasons for your increases, to replace lost revenue...but hey, I can't read financial statements so who am I or anyone to speak about finances with Mr Tony Robbins himself!
It's time for the groups to band together and find a solution that works, rather than mess with the one that doesn't...
on Jun 7th, 2012 at 9:34am Report Abuse
gsmith wrote:
However, in light of his comments above I must give him props for some considerable acting skills! Dare I suggest that if you performed in your own "programming" people might actually come to see it?
Of course that would require that you set foot in your own theatre space to see what's actually going on from time to time. If you do actually go in there, I must warn you to not plug a fog machine in at the same time as a speaker or you will blow the power for the entire building.
You've definitely nailed the essence of the "Slum Landlord" Scott, and I can't wait to see how your character develops as you plan new and exciting fees for your unsuspecting audience next season.
As I move forward with securing a new performance venue for all the children you have displaced, I shall aspire to achieve your laudable goal of ensuring that "stuff isn't more broken than before". I can only hope to achieve such a lofty standard.
Meanwhile, I'll get back to trying to figure out these gosh dern financials... the numbers on mine are all black but I know that if I could just reach your level of accounting prowess, I'd be seeing considerably more red.
on Jun 7th, 2012 at 12:14pm Report Abuse
aneary wrote:
So here is why everyone is getting upset. Rates are going up for the exact same facility as they were paying a lot less for before, a facility that is in desparate need of maintenance. On top of that no request for a meeting has been accepted by the pumphouse to discuss what the next step is. And on top of that it looks like all of the funds that were being raised for the expansion have disappeared. Where are the funds that the theatre groups contributed over the several years leading up to the non existant renovation? If those funds were used up in operating costs then they were not used in the spirit they were charged for and should, in my opinion, be returned to the companies who contributed. If those funds do exist then the pumphouse should meet with the groups who rent the facilities on a regular basis and a plan for what should be addressed made.
my two cents
So clients are being asked to pay almost double for the same facilities and equipment for which no discussion has been forthcoming from the pumphouse regarding any plans for upgrades.
on Jun 7th, 2012 at 4:44pm Report Abuse
Mezzomommy wrote:
As a volunteer, and former Board Member for StoryBook Theatre, I am thoroughly disgusted with the way the Pumphouse Theatre and Scott McTavish are treating their clients, short term and long term. The tone of Scott's responses to the concerns of the clients is arrogant, rude and insulting.
As a parent and a regular patron of the Pumphouse, I can't believe Scott's claims that the building isn't as bad as people are stating. The bathrooms are disgusting, at best. The bleacher seating on the main floor shakes like a leaf when anyone walks up and down the stairs, the seats are uncomfortable and the quiet room is like an ice box. Except for the fact that I choose to support friends by going to their shows, I wouldn't set foot in the Pumphouse at all, especially with my kids.
Over the last several years, under Scott's 'management', I have watched the building decline dramatically, and witnessed him treat both his own staff and clients with disrespect and disdain, bullying them and even yelling at them. For many years the Pumphouse was a well-managed, well-maintained space. This is without question no longer the case. I can say with certainty that things are most definitely 'more broken than before'.
It would seem that Scott put all his eggs in the 'renovation basket'. Letting the building languish for several years in hopes of a massive renovation was extremely short-sighted. When the renovation bid failed (which Scott publicly blamed on 'not having board members who could write million dollar cheques' comparing himself to Cantos) he left the Pumphouse, their clients and ultimately the patrons and the Calgary Arts Community in an impossible situation.
Like his failed renovation bid, Scott's blame lies everywhere but on his own shoulders. Most theatre companies announce their season in February or March. With Scott sending the rate increase letter on MAY 23, it is clear he was attempting to force companies to stay by giving them no time to come up with other options. He may have other companies to take their place, but I'd be surprised if he can replace the revenue StoryBook generates through his per seat charge. If he didn't know before May that he needed to increase rates so dramatically, then he is clearly the one who can't read financial statements.
StoryBook Theatre found itself in a very difficult financial situation a few short years ago. Their books were far more red than black and some very poor decisions were made by management. However, you'll find that they didn't up their ticket prices by 70%. They rolled up their sleeves, put on their work gloves and got down to figuring out what they needed to do to stop the bleeding. They worked hard and righted their own ship. Perhaps, knowing the number of tickets sold, and shows performed by StoryBook, Scott was attempting to use StoryBook's hard work and success to balance his own miserably managed books.
And by the way, Scott's comparison (in the previous article) of the Pumphouse to the Theatre Junction space which just underwent a multi-million renovation, is like comparing a unicycle to a corvette. They're both vehicles, and that's where the similarity ends.
on Jun 7th, 2012 at 7:38pm Report Abuse
Bob White wrote:
on Jun 8th, 2012 at 4pm Report Abuse
Bob White wrote:
on Jun 8th, 2012 at 4:03pm Report Abuse
AylaBean wrote:
"Outside of the Joyce Doolittle part of the ground caved in about a month ago. There's some warning tape around the area and a hole in the ground. The bathrooms, dressing rooms and carpets need a major overhaul. It's a really old building and the Pumphouse knows that if they started to do updates, they'd have to update everything, because nothing is up to code, and they don't have the funds to make those sorts of upgrades. Our office is in another old building in Calgary and parts of it are falling apart as well, same problem, if they change the pipes in one room, they'll have to change them in the entire building, and the funds just aren't around.
The Pumphouse's financial situation is not unique, but as venue supporting multiple companies both professional and community based, the increases have a major effect on our ability to present work. If their larger clients such as Storybook continue to pull out of their spots the Pumphouse is going to lose more and more of their major rental revenues - which makes me fear that they will have to shut their doors, then smaller companies like Sage Theatre will no longer have a home. So, their situation and panic mode decision making will ripple through the ecology of the theatre community here. I think the landscape of Calgary theatre is going to have a shift in the next few years - but we've got a strong arts scene, and the community is tight, so it might just open us up to some new innovative ideas and companies."
I'm very glad to hear that there are companies who took up some of those spots that opened up with the sudden departure of Storybook. I'll rest better this weekend.
Ayla Stephen
Sage Theatre
on Jun 8th, 2012 at 4:15pm Report Abuse
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